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News Review
Atlanta’s Nonprofit Arts, Culture Industry Generates $300 Million in Total Economic Activity
Posted Date: 6/8/2012 1:00 PM
Mayor Kasim Reed press release header

 Mayor’s Office of Communications
55 Trinity Avenue, Suite 2500 • Atlanta, Georgia 30303

Sonji Jacobs, Director 
404-330-6558, office 
404-276-6866, cell 
sajacobs@atlantaga.gov
Reese McCranie, Deputy Director
404-330-6006, office
404-886-2334, cell
rmccranie@atlantaga.gov 

FOR IMMEDIATE RELEASE: 06/08/12

News Release

Atlanta’s Nonprofit Arts, Culture Industry Generates $300 Million in Total Economic Activity

 Nationwide Arts & Economic Prosperity IV study finds that nonprofit arts and culture industry supports more than 9,400 full-time jobs and delivers $27.5 million in local and state government revenue.

A new nationwide study of the arts reveals that nonprofit arts and culture organizations in Atlanta stand as a significant revenue-generating industry, bringing more than $300 million in total economic activity each year to the city and supporting more than 9,400 full-time jobs.

The Arts and Economic Prosperity IV research study, conducted by Americans for the Arts, evaluated the impact that spending by nonprofit arts organizations in 182 study regions across the country had on their local economies. Americans for the Arts is a leading nonprofit organization that advances arts and culture.

For Atlanta, the $300 million generated in spending includes $168 million by nonprofit arts and culture organizations and an additional $131.9 million in event-related spending by their audiences, which pumps vital revenue into Atlanta restaurants, hotels, retail stores, parking garages and other businesses.

According to this comprehensive study, the $300 million also supports 9,424 full-time equivalent jobs, generates $232.2 million in household income to local residents and delivers $27.5 million in local and state government revenue.

"This study validates what we already knew to be true: The arts and culture ecosystem contributes greatly to the economic vitality of the City of Atlanta," said Camille Russell Love, Director of the City of Atlanta’s Office of Cultural Affairs. “This revokes the false notion that cities and communities support the arts and culture at the expense of local economic development.”

The City of Atlanta is one of 182 study regions that participated in Arts and Economic Prosperity IV, which documents the economic impact of the nonprofit arts and culture sector in 139 cities and counties, 31 multi-city or multi-county regions, 10 states and two individual arts districts —representing all 50 U.S. states and the District of Columbia. The study focused solely on the economic impact of nonprofit arts and culture organizations and event-related spending by their audiences, excluding spending by individual artists and the for-profit arts and culture sector.

The Arts and Economic Prosperity IV research study used four economic measures to define economic impact: full-time equivalent jobs, resident household income, and local and state government revenues. The report suggests that communities that support the arts and culture not only enhance their quality of life, they also invest in their economic well-being.

The City of Atlanta’s Office of Cultural Affairs facilitated the gathering of detailed economic and event-attendance data from nonprofit arts and culture organizations located throughout Atlanta.

About City of Atlanta Office Cultural Affairs
The City of Atlanta Office of Cultural Affairs (OCA), a division of the Department of Parks, Recreation and Cultural Affairs, was established in 1974 to encourage and support Atlanta's cultural resources. In order to improve the social fabric and quality of life for Atlanta's citizens and visitors, the Office is committed to nurturing excellence and diversity in the city's artistic offerings. Acknowledging that the arts play an essential role in defining the cultural life of the city and contribute substantially to the city's economy, our organization strives to enhance Atlanta's reputation as a cultural destination. The Office seeks to support programs that educate and expose the public to a rich and diverse range of cultural expression and aspires to make arts available to everyone.

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For more information about the City of Atlanta, please visit http://www.atlantaga.gov or watch City Channel 26. Follow the City of Atlanta on Facebook and Twitter @City_of_Atlanta. Follow Mayor Reed on Facebook and Twitter @Kasim Reed.