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Mayor Kasim Reed Joins Hyundai Motor America and Atlanta Public Schools to Donate 1,000 Coats to Atlanta Youth
Posted Date: 3/5/2013 12:30 PM
Mayor Kasim Reed press release header

 Mayor’s Office of Communications
55 Trinity Avenue, Suite 2500 • Atlanta, Georgia 30303

Sonji Jacobs, Director 
404-330-6558, office 
404-276-6866, cell

Jennifer Ogunsola, Communications Manager
Department of Parks, Recreation and Cultural Affairs

404-546-6786, office
404-886-2963, cell


News Release

Mayor Kasim Reed Joins Hyundai Motor America and Atlanta Public Schools to Donate 1,000 Coats to Atlanta Youth

Coats will be distributed to faith-based community organizations and eight public schools throughout Atlanta

ATLANTA – Atlanta Mayor Kasim Reed joined Hyundai Motor America, Atlanta Public Schools and more than 150 community members and students today at Bethune Elementary School to announce Hyundai’s generous donation of 1,000 coats to Atlanta families and youth. The coats were distributed to underprivileged youth from Atlanta Public Schools and children involved in faith-based community organizations as part of Hyundai’s Coats for Kids initiative.

"Through public-private partnerships, we have been able to provide support and resources to families throughout the City of Atlanta," said Atlanta Mayor Kasim Reed. "Today's coat donation has made an indelible impact on the lives of hundreds of children in Atlanta thanks to the generosity of Hyundai Motor America."

Hyundai’s gift of 1,000 coats will benefit students at Atlanta-area schools identified as Title 1 schools, where more than 80 percent of their student population receives some type of Federal support. Social workers and counselors at these schools then selected youth enrolled in free or reduced lunch services to receive the coats. The city of Atlanta also worked with local faith-based organizations to identify deserving families who may not have been identified within the school system. The Hyundai Coats for Kids initiative is in its fourth year, and is part of Hyundai’s ongoing efforts to provide coats to youth in communities in need.

“At Hyundai, we are committed to improving the communities in which we work and live. We are honored to partner with the City of Atlanta to identify and address the needs of its underserved residents,” said Zafar Brooks, Director Corporate Social Responsibility and Diversity Inclusion at Hyundai Motor America. “We commend Atlanta’s community partners in recognizing the essential need to improve the health and wellness of children in their community.”

The eight participating schools include: Bethune Elementary School; Boyd Elementary School; Dunbar Elementary School; Fain Elementary School; Gideons Elementary School; Grove Park Intermediate Elementary School; Thomasville Heights Elementary School; and Whitefoord Elementary School.

"Nearly 75% of our students qualify for free and reduced priced meals, which means that we are tasked with meeting student-needs that extend beyond the classroom," said Erroll B. Davis, Jr., Superintendent, Atlanta Public Schools. "We are appreciative of Hyundai's generosity. This is an example of how collaboration between our school system, the City of Atlanta and corporate partners like Hyundai benefits students."

The Department of Parks, Recreation and Cultural Affairs services over 4,000 youth annually in their after school programs, athletic programs and specialty programs offered year round. More than 80 percent of the youth served are from families who have incomes well below the poverty index and are enrolled in Atlanta Public Schools. The Department of Parks, Recreation and Cultural Affairs has a long standing collaborative relationship with the Atlanta Public School System.

To learn more, visit the website of the City of Atlanta’s Department of Parks, Recreation and Cultural Affairs.


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For more information about the City of Atlanta, please visit or watch City Channel 26. Follow the City of Atlanta on Facebook and Twitter @City_of_Atlanta. Follow Mayor Reed on Facebook and Twitter @Kasim Reed.

The Department of Parks, Recreation and Cultural Affairs (DPRCA) enhances the lives of City of Atlanta residents and visitors by offering programs, services and activities that encourage participation in recreational activities, leisure and cultural experiences. DPRCA has earned the distinction of being accredited by the National Recreation and Parks Association (NRPA), the highest honor bestowed on a parks system, and sets it apart from thousands of other parks systems throughout the nation.